ottowilf came on as production partner to creative agency Hey Human for the launch of Protexin, delivering both a hero online advertising film and a full stills campaign used across the brand's website and online retail partners.

We led all pre-production — casting every featured dog, scouting locations and storyboarding the shoot — then worked closely with commercial pet photographer Jade Kiddell to capture the campaign stills. On set, a full production crew including dog groomers (complete with their own grooming trailer) and an on-set vet kept the animal talent camera-ready and safe throughout filming.

ottowilf led full production and direction on a national TV commercial for Endurance Doors — "Design your dream door" — working directly with client Rocal Group from concept through to final delivery, collaborating closely to develop the creative vision and ensure the brand's values came through clearly on screen.

A skilled, efficient crew was brought together to shoot across multiple locations throughout the UK, capturing both the TVC and a stills campaign used across the wider integrated push. To maintain a high production value on a tight budget, AI-generated voiceover and sound design were used in post-production — cutting cost without compromising quality.

The finished campaign ran across Sky On Demand and YouTube, delivering a 30% increase in leads generated in targeted areas, a 121% increase in website traffic from video content within six months, and 1.3 million views within twelve months.

Partnering with agency Hey Human, ottowilf directed a series of humorous social ads for SlimFast, highlighting the gap between mealtime expectations and real-life reality.

Each spot opened with a polished "expectation" — think an Insta-worthy poke bowl or perfectly formed protein balls — before cutting sharply to a messier, far more relatable reality. SlimFast then stepped in as the smart, time-saving solution: balanced nutrition, made easy and fast.

Alongside directing the motion content, we oversaw the lifestyle still imagery and e-commerce pack shots, giving the brand a cohesive visual suite across digital, retail and campaign platforms — paced for maximum impact on social, with a playful tone that positioned SlimFast as the go-to option for busy lives.

Hey Human needed a trusted production partner to take full ownership of a complex, week-long stills campaign for HSBC Innovation Banking — spanning multiple locations, with each requiring several spaces dressed, a large cast, and an extremely tight schedule. The brief called for seamless coordination across agency, cast, crew and suppliers, while maintaining the highest creative standards throughout.

One of the production's most ambitious elements was the creation of several fully dressed environments, in some cases built entirely from scratch. Working with a very limited budget, each set was conceived, sourced and brought to life through creative set dressing and prop fabrication — transforming raw spaces into authentic, camera-ready locations.

The standout transformation was a fully convincing airport departure lounge, created within a vacant laboratory space and dressed with sourced furniture, signage, props and lighting to completely transform the environment — the kind of creative problem-solving that sits at the heart of good producing, making the budget work harder than it looks on screen.

ottowilf created a suite of launch assets to help Gatineau bring the brand to QVCUS — starting with a promo built for QVCUS's broadcast channels and website, combining the client's existing video assets with stock footage, AI animation, motion graphics and an AI-generated voiceover.

Alongside the launch promo, we produced a number of product-focused video assets using supplied product imagery, stock footage, AI and motion graphics to bring the range to life across QVCUS's platforms.

To help promote Elemis in the US, ottowilf produced a small-scale brand story piece centred on London as the brand's HQ and heartbeat. Fronted by Emer Gillen, an expert at the brand, we shot across multiple locations throughout London in a single day — even taking in some sightseeing via an iconic London black cab.

The film finishes at the House of Elemis, one of the brand's renowned spa locations in central London, where we see Emer delivering one of their signature treatments.

ottowilf has worked with Boots for a number of years as an ongoing content partner, creating both internal and external content across the business. Much of the work centres on small-crew, fast-turnaround production — stepping in either alongside Boots' in-house team, or running solo on projects where extra capacity is needed.

That relationship has spanned event launches for No.7, social impact content with Macmillan Cancer Support, high-profile store visits — including coverage of a visit from Boris Johnson during the pandemic — and brand content for Boots-owned labels such as Aromatherapy Associates.

Working freelance for production company Inside Job Productions, Rob took on a mixture of roles across a series of social impact films for Sense — moving between creative producer/director and self-shooting producer/director depending on the brief, with Yoann Desmoyers-Davis brought on as DOP for select projects. It's exactly the kind of partnership ottowilf loves — IJP is an award-winning social enterprise that reinvests its profits into training and employment for people with experience of the criminal justice system and lived experience of mental ill health.

Across the series, the films have brought to life numerous stories of the people Sense supports in authentic and genuine ways — with an amazing ability to get to the heart of each story using a sensitive and compassionate approach.